We are the sons of Zayed Al-Khair, young men. At the beginning of our professional life, we gathered training in _ Smile Trading Company – and we established this initiative with Emirati hands to preserve the values of our society, and our initiative speaks of helplessness and the values of (I mean) and community solidarity are rooted in it, and our initiative is limited to Emirati citizens and aims to consolidate The value of Emirati social solidarity through training new graduates and our visit to service institutions and individuals who have achieved success in their lives, as well as accomplished retirees, and highlighting them through documenting their experiences and benefiting from their experiences, documenting and transferring them to another generation of Emiratis
Campaign Principles
Vision
Establishing the values of social solidarity among members of Emirati society, urging charitable work to influence the individual and society, training and employing national cadres, and supporting the nation’s youth to carry out sustainable humanitarian work and the happiness of societies.
Mission
Enabling the trainees to deal with institutions and individuals, developing their communication skills, communicating with those with successful experiences and experiences, and consolidating the values of (A'n 'Ta’an) as a social value that characterizes the UAE society, supporting social cohesion and belonging to the one state.